White-Label Agency Portal
The White-Label Agency Portal gives marketing agencies, tech resellers, and large brokerages a separate agency-tier account from which they can onboard and manage multiple client brokerages.
What it does
The White-Label Agency Portal gives marketing agencies, tech resellers, and large brokerages a separate agency-tier account from which they can onboard and manage multiple client brokerages. Agency owners see a dedicated dashboard listing all client accounts, can impersonate any client to troubleshoot their setup, manage MLS authorization paperwork on behalf of clients, configure GoHighLevel, Follow Up Boss, and SureSend integrations at the client level. The entire experience is tenant-isolated: agency data never mingles with client data.
Key capabilities
- Dedicated agency dashboard with client list, search, sort, and date-range filter
- One-flow client provisioning that sets up the user, account settings, and MLS board links together
- MLS paperwork management: requirement tracking, document upload, pre-filled PDFs
- Per-client integration setup for GoHighLevel, Follow Up Boss, and SureSend
- One-click impersonation into any client account, with safe nested support
- Activate or deactivate a client without deleting their data
- Agency-wide GoHighLevel snapshot and custom-field config to bootstrap every new client
Why teams choose this
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Agencies can stand up a new brokerage client in minutes with a single provisioning flow that creates the account, MLS links, and CRM integrations together
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MLS paperwork management inside the portal eliminates the back-and-forth email chain for document collection
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Impersonation with a full audit trail lets agency support teams resolve client issues without asking for login credentials